Central product information management
Product Information Management (PIM)
PIM helps manage all product information in one central place: descriptions, technical data, images, categories, pricing logic and channel-specific fields.
PIM is not just a product data table. It is a central data layer that helps keep product information reliable and distribute it to the right places: e-commerce, ERP, sales channels, partners and internal workflows.
Novater focuses on building or adapting a PIM solution so it fits the company's real product data structure, integration needs and business processes. The solution may be based on a suitable platform or custom software. The important part is that the data moves correctly.
What PIM helps you do
Manage descriptions, technical data, images and categories
Distribute correct product information to e-commerce, ERP, sales channels and partners
Reduce manual product data corrections across systems
Create channel-specific fields, translations and publishing logic
Improve product data quality and consistency
Where Novater helps
Designing the product data structure and model
Building a PIM solution or adapting a suitable platform
Connecting ERP, e-commerce and PIM
Product data import, cleansing and migration
API integrations with sales channels and partners
Data validation and quality control
Automatic enrichment and workflow simplification
Maintenance and further development
Who PIM is for
PIM is suitable for companies with many products, multiple sales channels or a complex product data structure. If product information is edited manually in several places and the same data differs between ERP, e-commerce or partner channels, PIM helps create one reliable central source.
PIM is especially useful when product data needs to be managed in multiple languages, across multiple channels or in situations where suppliers, e-commerce, ERP and sales teams create a lot of repeated data work.
Let's talk about your product data
Describe how your product data moves today and we will see how to make it simpler.
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